Consider that the conservative political movement, which now has a hammerlock on every aspect of federal government, has a media message machine fed by more than 80 large non-profit organizations – let's call them the Big 80 – funded by a gaggle of right-wing family foundations and wealthy individuals to the tune of $400 million a year.
And the Big 80 groups are just the "non-partisan" 501(c)(3) groups. These do not include groups like the NRA, the anti-gay and anti-abortion groups, nor do they include the political action committees (PACs) or the "527" groups (so named for the section of the tax code they fall under), like the Swift Boat Veterans for Truth, which so effectively slammed John Kerry's campaign in 2004.
To get their message out, the conservatives have a powerful media empire, which churns out and amplifies the message of the day - or the week - through a wide network of outlets and individuals, including Fox News, talk radio, Rush Limbaugh, Oliver North, Ann Coulter, as well as religious broadcasters like Pat Robertson and his 700 Club. On the web, it starts with TownHall.com
(Snip)
Rob Stein has brilliantly documented all of the above in "The Conservative Message Machine Money Matrix," a PowerPoint presentation he has taken on the road across the country, preaching to progressives about the lessons that can be learned and the challenges that need to be overcome.
Read the rest here.
Interesting Note at the end of the article.
This article is a version of material that will appear in the forthcoming book by AlterNet, "Start Making Sense: Turning the Lessons of Election 2004 into Winning Progressive Politics," edited by Don Hazen and Lakshmi Chaudhry. It will be available in April, published by Chelsea Green Publishing.
Don Hazen is the Executive Editor of AlterNet.
Progressives need to read this book as soon as its published.
-The Oklahoma Hippy
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